Dairyland Seed will continue to market and sell Dairyland-branded alfalfa seed through its dealer network. The Dairyland breeding program has been integrated into Alforex Seeds and continues with a focus on Hybrid Alfalfa.
Alfalfa and Forage Excellence
Our new company name denotes the company's priority on Alfalfa and Forage Excellence. The company includes all of Dow AgroSciences' alfalfa research and development and seed production operations, as well as the global licensing and private label alfalfa businesses previously managed by Cal West Seeds, Dairyland Seed and Producers' Choice. Press Release
Welcome to Alforex Seeds.
We are leaders in Alfalfa and Forage Seed featuring 1) Progressive & Exciting Products; 2) a dedicated & passionate team of people; and 3) a pipeline of new products and technologies backed by Dow AgroSciences. "This is a great development for hay, livestock, and milk producers. The combined business backed by Dow AgroSciences will accelerate the development of new products and technologies that will help the forage producers," said Paul Frey General Manager of Alforex Seeds.
The Producer's Choice brand will be supported as the main consumer brand for Alforex Seeds in North America. Alfalfa will be the main product offered under the Producer's Choice brand with a focus on StandFast technology and salt tolerance. A number of important grasses and legumes will also be featured.
The Cal West brand will be featured in Argentina, marketed by Cal West Seeds SRL. Cal West varieties are considered by many to be the leading varieties in Argentina, the result of decades of local selection for adaption to Argentine growing condition.